Optometry Atlanta, Georgia 2 locations

How Classic Vision Care Cut Costs, Grew Revenue by 33%, and Freed Staff to Focus on Patients

Classic Vision Care

33% Revenue Increase Through efficient scheduling and follow-ups
25% Payroll Reduction Within the first month
1 to 6 Team Scaled Outsourced staff members
Transformed Patient Experience Calmer, more patient-centric environment

The Challenge

Classic Vision Care faced rising payroll costs that had ballooned to over 24% of revenue, straining profitability. With two busy locations and high staff turnover, phones rang unanswered, schedules tangled, and patient satisfaction suffered. Missed appointments, incomplete documentation, and internal confusion meant valuable chair time was lost.

The Solution

My Business Care Team stepped in, systematically mapping every workflow and identifying inefficiencies. We crafted customized Standard Operating Procedures (SOPs) and set up direct communication channels, ensuring immediate feedback and continuous improvement.

What We Implemented

  • Inbound phone management - dedicated team handles every call swiftly and professionally
  • Proactive scheduling & follow-ups - managed recalls and eyewear purchase follow-ups
  • Billing & insurance support - verifying medical and vision benefits, reducing AR
  • Customized SOPs for each location
  • Direct communication channels for continuous improvement

The Results

Within the first month, Classic Vision Care saw payroll expenses drop by 25%, a 33% increase in revenue, improved team dynamics, and happier patients. The practice scaled from one outsourced staff member to six seamlessly.

30-day implementation, scaled to 6 team members
"It was amazing—patients and staff immediately noticed the difference. The phones were always answered, appointments stayed full, and my team in the office could focus on patients in front of them while my business care team focused on the patients on the phones."
Dr. Mital Patel Owner, Classic Vision Care

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